Ad networks go and going bust :-(
I was shocked when my colleague told me that Adsmart or Adrevenue – a UK based ad network that Games2win had signed up has gone bust…taking along with it about 500 UK Pounds owned to us. Shucks…. and...
View ArticleWhy the Chinese buy Internet Media on a ‘time’ basis
During my experience in China during 2001-2003, I never paid much attention to why the leading websites in the country sold their media on a ‘time’ basis - so essentially Sina, Sohu and Netease would...
View ArticleThe ‘Mamaji’ effect
After 10 years of trying to sell the Internet Media in India, the one big stumbling block I have finally figured out is the ‘Mamaji Effect’ This is linked to the undying faith that the marketing folks...
View ArticleWhy have all become Farmers (Farmville) and Hit Men (Mafia Wars)?
In the past few weeks, if you haven’t received requests in your in-box to help your friends on their farms on Farmville or help do a few con jobs in Mafia Wars, then you’ve probably moved residence...
View ArticleYou cant ‘buy’ Advertising to ‘sell’ Advertising..
Trying to create an 'arbitrage' in advertising is a silly, loss making idea. Advertise a real product or service and then sell that to your consumers for real moneys... Continue reading →
View ArticleConfessions of a Digital Entrepreneur…
I have many scars of entrepreneur wars that I wear on my back. My lessons learning to be really patient, taking money when its available and selling when the going is good - not just when the time is...
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